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Experian

Each year we work with Experian to bring their stories to life. The theme for this year's report was empowerment, so our idea centred around the fact that Experian give people a personal voice, empowering them to be financially independent. We worked with photographers from across the world to create portraits of each case study, from a single mother in Brazil, to a small business owner in South Africa and a retiree in Birmingham. It was a truly global effort! Key quotes and stats were pulled out and treated with a handwritten font to give the individual stories a personal touch.
Branding
Financial services