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Modern Artbuyer

Recreating the ‘gallery experience’ through classic design and elegant UX. Briefed to design an eCommerce site for this online gallery that was as easy to maintain as it was to shop, we took inspiration from the art.
Branding
Digital
Ecommerce
Visual Arts

Clean, bold and contemporary layouts presented the artwork confidently and the introduction of the red dot detail, taken from the brand identity, introduced personality and visual interest across the site — a subtle but defining use on the cursor as well as directing customers to view, interact and (importantly) purchase.

The site was optimised across all platforms to ensure visitors had the best experience on each device, as well as providing the impetus to explore the catalogue.